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Will Technology Fix Your Process Problem?

roofing process problems

In the evolving roofing industry, technology has become a key to success. From automating tasks to enhancing communication, contractors are embracing technology as a means to streamline their operations and boost efficiency. Yet, despite the promises that technology holds, many companies find themselves still struggling with persisting process problems.

On September 27, 2023, Jobba hosted a special webinar, “Why Technology Won’t Fix Your Process Problem,” shedding light on the intricate relationship between technology and business processes. Leading the discussion was special guest, Chad Westbrook, the Founder of Service Alignment. Westbrook was joined by long-time friend and Senior Account Executive at Jobba Trade Technologies, Zach Carpenter. With their extensive experience and expertise, they offer unique perspectives on the challenges businesses face when integrating technology into their processes.

Chad Westbrook is a B2B sales and service expert who has dedicated the last 18 years to building sustainable, scalable sales and service teams. Chad has had some of the most influential mentors in the industry help shape what is a proven process today. He believes that the key to building a successful business lies in creating a system that operates seamlessly – even in the absence of its creators. As Chad says, “Building a successful business means it runs without you.

Zach Carpenter brings a wealth of knowledge regarding technology and its integration within the roofing industry. He has over 16 years of experience and has worked with thousands of roofing contractors, helping to improve their business processes through technology. He has extensive experience in roofing software products on the market and was a part of the team when FCS was originally founded.

The 4-Step Framework for Success

The webinar is centered around a comprehensive 4-step framework that holds the key to running a world-class roofing organization. This framework, composed of:

  • People
  • Process
  • Technology
  • Goals

Chad hopes that, in the end, roofing professionals will understand that success is based on a repeatable process that can scale without being dependent on “rainmakers” to drive the business.

You can watch this exclusive webinar anytime on-demand to gain insights from these industry experts and discover why technology alone might not be the only answer for your business challenges. To watch the webinar and take the first step toward enhancing your organization’s performance, click here.

About Service Alignment
Service Alignment builds high-performing teams geared toward improving the contracting industry’s sales, service, and lead generation teams. As industries continue to evolve in a consumer-forward direction, the construction industry struggles to keep up. Slow lead times, low-margin, and high-risk projects continue to prevent the industry from moving forward and becoming profitable. Service Alignment’s three services aim to alleviate the stress of scaling your business: MakeLeadsWork, MakeSalesWork, and MakeServiceWork. For more information, visit the website at:

Interested in seeing if Jobba is the right software for your business process? Check out our 5 Minute Demo Video!

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